Hitching your wagon to a star is a time-tested way of getting far. Advertisers need to hook on to robust affiliate networks and further their cause through illustrious affiliates. Win-win-for-all affiliate networks are the order of the day for merchants seeking world wide audience for their products, especially of the software variety.

Most networks follow a revenue-share model with the advertiser. If he sells via the network affiliate, he pays the affiliate as well as the network a commission. Commissions to the network may be 20% or even 30% in some cases. Affiliates lend their technology, reporting tools and creatives (banners, spot, links) and charge per click, per lead or per sale. Rather a costly affair, if you are a merchant. You pay even if there is no sale.

What, then, is the best affiliate network for you? Obviously an affiliate network with low operational costs and the willingness to go the extra mile. Fortunately, affiliate networks around the world are sprucing up their act. For starters, there is no set up fee, for advertisers and for publishers and there is free real time service and support and quick turnaround for advertisers. Then there are networks that charge no commission. They are simply an interface. They generate their income from pop-ups on the publisher’s screen, at no extra cost to the publisher. To make things easy for registered members, there is a control panel reporting service where you keep track of your orders and payments.

Networks also do other nice things for members like placing 120-day cookies in the visitor’s browser. If he places an order during this period, the advertisers account is credited. Affiliate networks are also increasingly taking on accounting services and affiliate payouts on behalf of merchants. In fact, they have organized support cells to deal with customer queries. Also, the convenient prepaid MasterCard’s offered by some networks have wide acceptance. In addition, check if the local affiliate network propels you easily into a global network. Do read through the FAQs on the network website to get the details of how they work.

Networks have a list of affiliate programs and publishers and advertisers are free to strike a deal with the other. Typically, the best networks are the CPA variety – Cost Per Action. As an advertiser you would pay the publisher only if your banner on his website sent the visitor to your website to make a purchase. You also get the benefit of the publisher’s affiliate network. CPM and CPC networks, where you pay the publisher for every lead generated (form filled) or every mouse click, respectively, are more publisher-centric than advertiser-centric. The flip side is that there are heftier commissions to pay on the CPA networks, though you gain on volume.

All it takes is a thorough research to zero-in on a program that works best for your site.

Many Internet marketers have things in common. They have a like to sell things for one and many love the marketing process. That may be why many of the go get em’ – A type personalities embrace the affiliate marketing model. Affiliate marketing lets an enthusiastic salesperson target closing deals while the affiliate program or network minds the details.

If you have worked in sales and excelled at it you might be interested in Internet marketing. Does that mean you are interested in digital product design and creation or outsourcing? Do your interests in sales and marketing make you excited over learning new software and talking to numerous writers, designers and webmasters?

If the prospect of product creation is daunting then is it simple, affiliate marketing is for you. The full-service affiliate network does the groundwork for you and you do the marketing, simple. The affiliate network lists a product, supplies necessary sales materials like emails and banners and offers you a generous commission (up to 75%) for every customers sale you can close. They give you the tools you need and you use your selling technique to make some serious money with out the out of pocket expense of product creation.

It’s a great structure for anyone who enjoys Internet marketing and sales but have a active dislike for all of the little details are always there when running your own product sales.

Affiliate marketing can be a very lucrative option for people interested in Internet sales and would like to spend their time selling and marketing instead of personally handling frustrating and repetitive tasks.Affiliate networks allow partnering with productive networks of publishers and this is great for the exuberate sales person.

Some of the most successful Internet entrepreneurs use the affiliate marketing model and affiliate networks to make a good living. They do not spend countless hours scheming up new custom products or handling all of the steps involved in planning a new product launch.

These Internet entrepreneurs knew they could sell and that affiliate marketing would give them the time to focus on that strength. They maximized revenue by developing on there best skill set—Selling.

You could take charge and handle every single detail in product research and creation or you could, like some affiliates do, make incredible profits. If you had a fabulous product and some solid tools, could you close a sale? If you think that answer to that is yes then affiliate marketing may be a great match for you and your strengths. It will allow you to sell without making you spend hours tending to the details that others are better at.